Watch: Beyonce and Jay-Z Tiffany & Co. “About Love” Film Debut
OVER THE MOON: Tiffany & Co. has released the 90-second video featuring its new ambassadors Beyoncé and Jay-Z — an unabashedly romantic clip designed to exalt the campaign’s title “About Love” and the music superstars’ 20-year relationship.
The film shows Jay-Z home alone tapping on a manual typewriter, his mind drifting to thoughts and images of his Queen, while she’s zooming toward her husband on a private jet, singing “Moon River,” the iconic song from the 1961 film “Breakfast at Tiffany’s.”
Directed by Emmanuel Adjei, who collaborated with Bey on her acclaimed musical film “Black Is King,” the campaign film captures the Carters’ indescribable chemistry through stolen moments of intimacy,” according to Tiffany, calling the clip “a story of longing and reunion — a bond that transcends space and time.”
There are flashes of the blue Jean-Michel Basquiat painting that is the centerpiece of the print campaign; the red soles of Christian Louboutin pumps, and a gold bottle of Ace of Spades Champagne, a partnership between Jay-Z and Tiffany parent LVMH Moët Hennessy Louis Vuitton. Now that’s how you run the world!
Then there is the canary yellow Tiffany diamond that Bey is wearing, becoming the 1st Black woman to do so! #QueenIsh