On Monday Tracee Ellis Ross unveiled the Pattern blow dryer “for curl conscious and textured” consumers.

The dryer has three heat settings, two speeds, a cool shot button and an ion switch to boost smoothness and retails for $189. “It’s big enough that you can get the job done, but it’s not heavy. It feels comfortable in your hands,” Ross shared.

The actress and businesswoman also launched a Heat Protectant (a non-greasy spray that safeguards textured hair) and Shine Spray (a lightweight, frizz-reducing mist) both $20.

Check out the entire brand HERE